Marshall Atkinson, Owner - Atkinson Consulting

Do you remember the exact moment when something impactful elbows its way into your life? In 2021, I was putting my gear away after a production workflow presentation at the Impressions Expo in Atlantic City when a smiling young man named Josh extended his hand and introduced himself. “I’d like to tell you about Spectrum Designs,” he said.

He then proudly told me all about Spectrum and their amazing work in New York with people with autism, like himself. Approximately 65% of their staff is on the autism spectrum, and they compete with local apparel decorators in the Big Apple. We chatted for 15 or 20 minutes, but that only whetted my appetite to learn more. I invited Josh and his boss Patrick to be guests on my Success Stories podcast. Josh was fantastic.

The more I learned about Spectrum Designs, the more I wanted to get involved. As an industry business coach, I believed I could positively impact the company. I offered to help coach Patrick, Tim, and other staff members with a free monthly call. We’ve been chatting ever since.

In the spring of 2022, I arranged for Spectrum to be featured on the Jerzees’ Adventures in Apparel Decorating show for a behind-the-scenes look at the shop. I always get a thrill seeing how a shop does things, but this one was particularly special. The impact of a workplace where everyone contributes meaningfully was clear to see. I had the chance to speak with staff members both on and off the autism spectrum, and it was clear: everyone loved working there.

My connection to autism stems from my two fantastic nephews, Philip and Max. Each sees things differently. It’s easy for me to understand the value of providing job opportunities for them because we all want to find our place in the world.

Thank you for reading this book. It is written from a place of love, empathy, and problem solving. We are not promoting charity. Use this book as a catalyst to create opportunities for your business and community. It’s up to you to make a difference.